Roadmap
Simply put, a roadmap is a long-term plan that ​helps to visualize your projects on a timeline. It starts with understanding why you are in business and where to go next.
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In this case, we helped one of clients to create a 12-month plan that is connected to their strategy. Hereby our client gained a deeper understanding of their top priorities and a clear vision of how to achieve their goals.
Core Components

Strategy
Ideally, each company has a vision and strategy in place that's well-understood by the organization. In this project, we asked each team to clarify what they believe the company strategy is and how they are connected to this.

Ideas
A backlog with ideas is not the same as a roadmap. We asked each team to list their suggested initiatives, including value and complexity of each idea. Hereby we get a first overview of what the road ahead might look like.

Roadmap
The deliverable of this project was a "final" roadmap. However, the plan is never finished and always out-of-date. Therefore we evaluated and revised the plan after a few months with the different teams.